The “Do Nots” You Need to Know When Travelling with Dogs

  Are you traveling, and are you in the company of your dog? If so, you should ensure that your dog is comfortable and safe throughout the journey. Leaving your dog at home as you hit the road will make them happy. However, when comfort and safety are provided, you and your dog could be […]

How Big Data is Changing Your Flight Habits

Airlines generate a massive amount of data. They collect information on flight routes and every part of the flight from taxiing to takeoff and cruising to landing. They also gather data on fuel usage, seats filled and cargo carried. A wide range of variables also impacts flights from weather factors to the routes, schedules and […]

7 Data Protection Tips for Travel Agents

  Travel agents help send their clients all over the world. Being able to provide top notch service is a must, and that service can’t be provided without a lot of data. For your continued success as a travel agent, your customers need to be certain that you’re able to keep that data safe as […]

The Rising Trend in Walking Tours: Reasons and Tips

If you want to see and learn about things, you can do it online. If you want to experience things, you have to live them. Walking tours put you on the spot and let you hear, see, feel and taste your destination. We will walk you through the tours and outline a few key reasons […]

4 Tips to a More Popular Social Presence

How popular are you? Remember back in high school all the cool kids hung together and the rest of us…well we were in awe. Now that social marketing is part of our business lives, being popular socially takes on a life of its own.  While gathering fans is important, it’s more important that your fans […]

How to Expand Your Social Reach in 7 Simple Steps

So, you’ve got all your social sites set up and are actively posting. Are you wondering what more you can do to gain the attention of awesome clients online? Social media success doesn’t have to be all about guesswork – these simple moves in your marketing plan can help you expand your presence online.   […]

How to Conquer Video

Want to make crisp-looking social videos, but not super tech-savvy? Want to ramp up your video production, but run short on content ideas? Did you know that video generates 135 times more activity on Facebook than other styles of posts.  Yet many travel pros haven’t quite jumped into the director’s chair.   Transform Your Video […]

How 360 Video Can Power-Up Your Social Marketing

Imagine zip lining thru an exotic tropical forest; monkeys hanging in the tree branches below you.  Birds chirping above you.  Behind and below you is a thatch roof hut.  You cross a small stream and see a family fishing on the banks.  All of a sudden a huge monkey swings right in front of you […]

6 Marketing Emails Every Tour Operator Should Have

As a tour operator in this day and age, you’ll need to be able to communicate with your customers via email. Whether they just want information or they’re booking a tour with you, you should be able to communicate with them effectively. These are the 6 types of email every tour operator should be able […]

9 Captivating Live Video Content Ideas

Imagine the delight of your clients and potential clients if they could see in advance some of the special events and activities you have planned for your next group tour. Imagine the interest you would generate for an upcoming trip if you interviewed the chef who teaches a cooking class in your destination. Imagine the enthusiasm you’d inspire by doing a […]

The Five Things You Should Be Doing to Expand Your Brand Digitally

Becoming a household name these days means becoming a digital name first. Growing a brand digitally is like creating little billboards all around the Internet that can be found by clients looking for exactly what you’re offering. The reality is that integrating the digital world into your approaches for marketing and customer service is mandatory […]

9 Reasons You Still Need an E-Newsletter

Have you recently thought about making a major purchase—maybe a new car, new computer or new phone? Did you start some online research and then find yourself signing up for e-newsletters and webinars to learn more about your intended new purchase? Do you find yourself excited to open those emails that you signed up for? […]